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Marketing 3.0 - From Products to Customers to the Human Spirit

Jezik AngleščinaAngleščina
Knjiga Trda
Knjiga Marketing 3.0 - From Products to Customers to the Human Spirit Philip Kotler
Koda Libristo: 04083944
Založba John Wiley & Sons Inc, april 2010
A business book which shows that the future of marketing lies in creating products, services and com...
? points 49 b
20.39 €
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A business book which shows that the future of marketing lies in creating products, services and company cultures which inspire, include and reflect the values of target customers.

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O knjigi

Polni naslov Marketing 3.0 - From Products to Customers to the Human Spirit
Avtor Philip Kotler
Jezik Angleščina
Vezava Knjiga - Trda
Datum izida 2010
Število strani 208
EAN 9780470598825
ISBN 0470598824
Koda Libristo 04083944
Založba John Wiley & Sons Inc
Teža 418
Mere 160 x 238 x 20

Kategorije

Economics, Finance, Business & Management > Business & Management > Sales & marketing
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