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Attention Merchants

Name: Attention Merchants
Brand: Atlantic Books
SKU: 15843356
Price: 12.96 EUR
Availability: InStock
Author: Tim Wu
ISBN: 9781782394853

Tim Wu

Jezik

Angleščina

Knjiga Mehka

Koda Libristo: 15843356

Založba Atlantic Books, september 2017

A revelatory look at the rise of the 'attention merchants', the marketeers who harvest, influence an... Celoten opis

Koda Libristo: 15843356

31 b

12.96 €

Na zalogi pri dobavitelju Odposlali bomo v 3-5 dneh

Do 30 dni za vračilo

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A revelatory look at the rise of the 'attention merchants', the marketeers who harvest, influence and control our consumption in ways previously unimagined, for resale to advertisers. Tim Wu argues that this is not simply the by-product of recent inventions but the end result of more than a century's growth and expansion in the industries that feed on human attention.