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Social Media Manifesto

Jezik AngleščinaAngleščina
Knjiga Trda
Knjiga Social Media Manifesto Jed Hallam
Koda Libristo: 01212879
Založba Palgrave Macmillan, december 2012
Building a Social Business is a handbook to enable leaders across the business to understand how soc... Celoten opis
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Building a Social Business is a handbook to enable leaders across the business to understand how social technology can be incorporated into their company. Including case studies from Google, IBM, Spotify, Unilever, and Coca-Cola, it provides insight and practical advice for managers to implement their own social business plans.

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O knjigi

Polni naslov Social Media Manifesto
Avtor Jed Hallam
Jezik Angleščina
Vezava Knjiga - Trda
Datum izida 2012
Število strani 163
EAN 9781137271419
ISBN 1137271418
Koda Libristo 01212879
Založba Palgrave Macmillan
Teža 430
Mere 240 x 162 x 16

Kategorije

Economics, Finance, Business & Management > Business & Management > Management & management techniques > Management of specific areas > Research & development management
Economics, Finance, Business & Management > Business & Management > Management & management techniques > Knowledge management
Economics, Finance, Business & Management > Business & Management > Sales & marketing > Market research
Economics, Finance, Business & Management > Business & Management > Sales & marketing > Public relations
Economics, Finance, Business & Management > Business & Management > Business strategy
Economics, Finance, Business & Management > Business & Management > E-commerce: business aspects
Mathematics & Science > Science: general issues > Industrial applications of scientific research & technological innovation
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