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*** An eTextbook version is available at VitalSource.com for $48.20 USD. ISBN: 978-1-943153-58-9. ***
Social Analytics: Network and Text Methods with NodeXL and R offers opportunities for hands-on engagement with coursework through its two-part approach in covering both social network analysis and text analysis and mining. The first part of this text addresses what social analytics can do and the foundational concepts of the field. Then, readers attain familiarity with tools and techniques by employing easy-to-use software and implementing methods in R.
FEATURES:
Broader Coverage of Social Data Analytics
Present social network analysis, text analysis and mining together.
Software Tutorials and Exercises
Reinforce concepts with software tutorials and exercises that complement the text.
Real-Life Relevance
Engage readers with current, compelling examples that reflect the relevance of social analytics in contemporary daily life.
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