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Brezplačna dostava za naročila nad 69,99 € na prevzemna mesta DPD in Express One.

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Name: Print advertising
Brand: KS OmniScriptum Publishing
SKU: 52123579
Price: 40.94 EUR
Availability: InStock
Author: Christine Galbicsek
ISBN: 9786209975233

a comparison of traditional marketing and neuromarketing

Christine Galbicsek

Jezik

Angleščina

Knjiga Mehka

Koda Libristo: 52123579

Založba KS OmniScriptum Publishing, april 2026

"The mind never thinks without an inner image." (Aristotle) But how do I know what image forms in th... Celoten opis

Koda Libristo: 52123579

99 b

40.94 €

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Poniedziałkowe dzieci wyd. 2023 Patti Smith

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9.67 €

Profesor Wilczur Dołęga-Mostowicz Tadeusz

Trda

7.96 €

"The mind never thinks without an inner image." (Aristotle) But how do I know what image forms in the consumer's mind, and how can I create it? This book provides answers to precisely these questions and shows ways in which access to the customer can be established using the classic medium of print advertising. It offers insights into how the human brain works when making purchasing decisions and reveals many of the secrets of successful advertising. Clear the stage and raise the curtain.