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Persuasion in Self-improvement Books

Jezik AngleščinaAngleščina
Knjiga Trda
Knjiga Persuasion in Self-improvement Books Jeremy Koay
Koda Libristo: 21136149
Založba Springer Nature Switzerland AG, marec 2019
This book investigates how persuasion relates to values in self-improvement literature, revealing th... Celoten opis
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This book investigates how persuasion relates to values in self-improvement literature, revealing the discursive practices used to persuade and engage their readers, and construct a credible persona. The author adopts a corpus-driven approach that encompasses an examination of genre analysis and linguistic features such as narrative, pronoun, grammar and structure. The book further draws on insights from original interviews with writers and readers of self-improvement books, as well as people who do not read the genre. It begins by providing a helpful overview of the concepts of ideology and genre. A brief history of self-improvement books and their values and assumptions provide the context for the analysis. Where relevant, linguistic features in self-improvement books are compared with other genres (e.g. academic text, conversation, news). This book will be of interest to students and scholars in the fields of linguistics, culture and media studies.

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O knjigi

Polni naslov Persuasion in Self-improvement Books
Avtor Jeremy Koay
Jezik Angleščina
Vezava Knjiga - Trda
Datum izida 2019
Število strani 86
EAN 9783030121488
Koda Libristo 21136149
Založba Springer Nature Switzerland AG
Teža 279
Mere 148 x 210 x 10

Kategorije

Society & Social Sciences > Society & culture: general > Cultural & media studies > Cultural studies > Popular culture
Philosophy & Religion > Religion & beliefs > Religion: general > Religious issues & debates > Religion & politics
The Arts > Performing arts > Films, cinema > Film: styles & genres
Language & Linguistics > Linguistics > Semantics, discourse analysis, stylistics
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