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Moderating Focus Groups

Name: Moderating Focus Groups
Brand: SAGE Publications Inc
SKU: 04683607
Price: 48.4 EUR
Availability: InStock
Author: Richard A. Krueger
ISBN: 9780761908210

Richard A. Krueger

Jezik

Angleščina

Knjiga Mehka

Koda Libristo: 04683607

Založba SAGE Publications Inc, september 1997

This volume is indispensable for those who want to improve their focus group moderating skills. Base... Celoten opis

Koda Libristo: 04683607

117 b

48.40 €

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This volume is indispensable for those who want to improve their focus group moderating skills. Based on years of experience in moderating and training others to moderate, Richard Krueger offers tips and sound advice on how to gain expertise in leading focus groups. The book is an easy-to-read overview of critical skills needed by moderators, the various approaches that successful moderators use and strategies for handling difficult situations. Beginners will find an invaluable guide and the more experienced will discover tips and strategies for honing their skills.

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O knjigi

Polni naslov Moderating Focus Groups

Avtor Richard A. Krueger

Jezik

Angleščina

Vezava Knjiga - Mehka

Datum izida 1997

Število strani 136

EAN 9780761908210

ISBN 0761908218

Koda Libristo 04683607

Založba SAGE Publications Inc

Teža 140

Mere 177 x 254 x 8

Kategorije

Society & Social Sciences > Sociology & anthropology > Sociology > Social research & statistics

Economics, Finance, Business & Management > Business & Management > Sales & marketing > Market research

Reference, Information & Interdisciplinary subjects > Research & information: general > Research methods: general

Society & Social Sciences > Psychology > Social, group or collective psychology

Economics, Finance, Business & Management > Business & Management > Management & management techniques

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1 Dodajte knjigo v košarico in izberite dostavo kot darilo 2 V zameno vam bomo poslali kupon 3 Knjiga bo dostavljena na naslov obdarovanca

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