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MBA Essentials

Name: MBA Essentials
Brand: Independently published
SKU: 50564283
Price: 17.46 EUR
Availability: InStock
Author: Gyan Shankar
ISBN: 9798269119816

Core Models & Modern Practices

Gyan Shankar

Jezik

Angleščina

Knjiga Mehka

Koda Libristo: 50564283

Založba Independently published, oktober 2025

A concise and practical MBA guide that brings together timeless business models and modern practices... Celoten opis

Koda Libristo: 50564283

42 b

17.46 €

Na zalogi pri dobavitelju Odposlali bomo v 9-15 dneh

30 dni za vračilo blaga

A concise and practical MBA guide that brings together timeless business models and modern practices to help managers, leaders, and students thrive in today's competitive world.

Written by a former Corporate HR Head, faculty member, and seasoned consultant with multiple post-graduate degrees-including an MBA from West Virginia-this book distils years of corporate and academic insights into a single, accessible volume.
Across 15 focused chapters, you'll explore the essential building blocks of modern business:

Finance & Business Metrics - Understand the numbers that drive decisions.
Strategy in the 2020s - Compete and grow in today's disruptive environment.
Marketing, Demand Generation & Advertising - Build brands that attract and retain customers.
Operations & Process Improvement - Streamline systems for efficiency and scale.
Organizational Behaviour & Leadership - Lead with influence and impact.
Negotiation & Competitive Intelligence - Gain advantage in complex markets.
Entrepreneurship & Innovation - Create, adapt, and grow with confidence.
Data, Analytics & KPIs - Measure what matters for performance.
OKRs, Roadmaps & Execution - Align strategy with results.
Product-Led Growth & RevOps - Harness modern business models for long-term success.

Whether you're an MBA aspirant, a working manager, or a curious learner, MBA Essentials: Core Models & Modern Practices provides a clear roadmap to master the skills that matter in the 21st-century business landscape.