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Infinite Value
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Infinite Value argues that a value-based approach is the best way forward in order for a business to thrive and grow in the modern economy.Although a value-based business strategy provides stronger competitive advantage and long-term profits for both the supplier and the customer, few organisations manage to work in this way for sustained periods. This book offers a seven-pillar model to help organisations understand and implement the concepts of value-based selling.For any organisation, regardless of size, Infinite Value offers a unique perspective on proactive selling techniques and effective practices in client relationship management.
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