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Glencoe Marketing Essentials

Name: Glencoe Marketing Essentials
Brand: GLENCOE SECONDARY
SKU: 11309510
Price: 134.7 EUR
Availability: InStock
Author: Lois Schneider Farese
ISBN: 9780078612572

Lois Schneider Farese

Grady Kimbrell

Carl A. Woloszyk

Jezik

Angleščina

Knjiga Trda

Koda Libristo: 11309510

Založba GLENCOE SECONDARY, marec 2005

"Marketing Essentials" is the top selling book in marketing education because it's clear, it's compr... Celoten opis

Koda Libristo: 11309510

325 b

134.70 €

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Grenzüberschreitende Lotterietätigkeit in der Europäischen Gemeinschaft. Heinrich Wilms

Mehka

67.14 €

"Marketing Essentials" is the top selling book in marketing education because it's clear, it's comprehensive, and it gives teachers the support materials they need. This popular text has been revised to include chapters on the most current topics in marketing, including e-marketing, marketing ethics, and international and cross-cultural marketing. Your students will get a step-by-step introduction to creating marketing plans, and DECA prep activities that help students feel more confident using the skills they've learned.