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Brezplačna dostava za naročila nad 69.99 € na paketomatih Pošte Slovenije.

Decoding Ad Culture

Name: Decoding Ad Culture
Brand: Lexington Books
SKU: 45790455
Price: 134.26 EUR
Availability: InStock
Author: Dr. Harisur (North South University) Rahman
ISBN: 9781666943160

Dr. Harisur (North South University) Rahman

Jezik

Nemščina

Knjiga Trda

Koda Libristo: 45790455

Založba Lexington Books, avgust 2024

This work critically examines the influence of Western multinational companies in South Asia. The au... Celoten opis

Koda Libristo: 45790455

325 b

134.26 €

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This work critically examines the influence of Western multinational companies in South Asia. The author analyzes television commercials and demographics in Bangladesh, arguing that companies exploit cultural differences to create deceptive advertising in developing countries and revealing a symbiotic relationship between stakeholders.