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Creativity and Strategy

Name: Creativity and Strategy
Brand: Springer, Berlin
SKU: 39268029
Price: 126.3 EUR
Availability: InStock
Author: Chetan Walia
ISBN: 9783030704681

An Integrative Analysis

Chetan Walia

Jezik

Angleščina

Knjiga Mehka

Koda Libristo: 39268029

Založba Springer, Berlin, november 2021

This book provides an integrative analysis of creativity and strategic practices, particularly strat... Celoten opis

Koda Libristo: 39268029

306 b

126.30 €

Na zalogi pri dobavitelju Odposlali bomo v 5-8 dneh

Do 30 dni za vračilo

This book provides an integrative analysis of creativity and strategic practices, particularly strategic problem formulation and strategic decision making. It examines the decision and not the individual as a unit of analysis, which leads to a deeper understanding of creative outcomes. It draws a correlation between strategic intent and creative outcomes, both positive and negative, and provides an integrated framework for understanding creativity. Finally, the book develops a creative strategic framework and draws conclusions for the practice of management and for future research.