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Connected Customer

Name: Connected Customer
Brand: Taylor & Francis Ltd
SKU: 02011122
Price: 200.02 EUR
Availability: InStock
Author: Marnik G Dekimpe
ISBN: 9781848728370

Marnik G Dekimpe

Jezik

Angleščina

Knjiga Trda

Koda Libristo: 02011122

Založba Taylor & Francis Ltd, januar 2010

In today's connected consumer environment, customers are better informed and harder to please, but t... Celoten opis

Koda Libristo: 02011122

483 b

200.02 €

Na zalogi pri dobavitelju Odposlali bomo v 9-15 dneh

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In today's connected consumer environment, customers are better informed and harder to please, but they also leave a more visible evidence trail in the form of improved databases and customer information. This volume is a source of research ideas and fresh theory building for academics and students in marketing and related fields.

Igralka & Poliglotka

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Libristo ima največjo izbiro tujejezične literature. Zato svoje knjige kupujem tukaj.

O knjigi

Polni naslov Connected Customer

Avtor Marnik G Dekimpe

Jezik

Angleščina

Vezava Knjiga - Trda

Datum izida 2010

Število strani 372

EAN 9781848728370

ISBN 1848728379

Koda Libristo 02011122

Založba Taylor & Francis Ltd

Teža 632

Mere 159 x 235 x 25

Kategorije

Economics, Finance, Business & Management > Business & Management > Sales & marketing > Market research

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