Brand Anything

What makes branding work? Follow these simple rules developed over years and used by some of the greatest companies in business. Clear, concise and extremely readable, Brand Anything is a perfect tutorial for anyone hoping to learn, expand or sharpen their branding knowledge.
Sharing the insight from both curent and history's most sucessful marketing minds, you'll quickly learn how some of smallest ideas can make the greatest difference. Brand Anything will make you smarter, more strategic and better informed on what it takes to make any brand more successful.
From the host of the awardwinning the 50 Essential Rules of Great Branding podcast-downloaded of 50,00 times world-wide, Brand Anything is a new, essential collection of tactics, tools and truism will make you a better brander.

Part 1: The Foundation

Part 2: Visibility, Longevity & Risk

Part 5: Consistency & Execution

Part 6: Fundamentals That Never Fail

Part 7: Repetition, Research & Reality

8: Discipline, Delivery & Detail

9: Value, Trust & Humanity

Part 10: Momentum & Meaning

Part 11: Restraint & Space

Part 12: Visual Language & Simplicity

Part 13: Attention, Time & Integration

Part 14: Discipline, Clarity & Focus

Part 15: Interest, Inquiry & Engagement

Part 16 Brevity, Integrity & Perspective

Part 17: Communication Mastery

Part 18: Fortune, Fiction & Facts

Part 19: Strategy & Attention

Part 20. Twenty: X, Y, Z & 360 Degrees

Bonus: The unwritten rules of personal branding

Reviews:
"Best crash course in branding, ever."

"I've been a fan of Tad DeWree since I first met him several decades ago. I've followed his award-winning campaigns for dome of the world's best-known brands. His books are brilliant, and yet somehow he's topped it with this one. What a great, enjoyable read. Bravo."

"I want to add one more rule. Don't launch your brand or marketing campaign before considering these elegant, simple and quietly brilliant contributions."

"Pros agree. Sometimes the most useful marketing principles are so glaringly obvious that they are overlooked. Fortunately with Brand Anything, Tad DeWree has expertly curated and compiled