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A History of Advertising

Jezik AngleščinaAngleščina
Knjiga Mehka
Knjiga A History of Advertising Jef I Richards
Koda Libristo: 45319855
Založba Rowman & Littlefield Publishers, julij 2024
This fully illustrated book offers a sweeping history of advertising. It places developments in the... Celoten opis
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47.91 €
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This fully illustrated book offers a sweeping history of advertising. It places developments in the advertising and marketing industries within a framework of major cultural events to help readers understand the conditions under which advertising developed. Timelines of historical and advertising industry events begin each chronological section.

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O knjigi

Polni naslov A History of Advertising
Avtor Jef I Richards
Jezik Angleščina
Vezava Knjiga - Mehka
Datum izida 2024
Število strani 464
EAN 9781538199565
ISBN 1538199564
Koda Libristo 45319855
Založba Rowman & Littlefield Publishers
Teža 1275
Mere 178 x 254 x 25

Kategorije

Economics, Finance, Business & Management > Business & Management > Sales & marketing > Advertising
Economics, Finance, Business & Management > Business & Management > History of specific companies / corporate history
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