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Design Imperative

Name: Design Imperative
Brand: Palgrave Macmillan
SKU: 41046601
Price: 120.87 EUR
Availability: InStock
Author: Steven Chen
ISBN: 9783319785684

The Art and Science of Design Management

Steven Chen

Jezik

Angleščina

E-knjiga Adobe ePub DRM

Koda Libristo: 41046601

Založba Palgrave Macmillan, maj 2018

This book examines how to optimize design management processes in order to produce innovation within... Celoten opis

Koda Libristo: 41046601

292 b

120.87 €

Na zalogi Prenesi zdaj

This book examines how to optimize design management processes in order to produce innovation within organizations. It first looks at how to harvest a culture of design and then examines topics specific to product and service design. Individual chapters provide anecdotes drawn from leading design-oriented firms, and best practices based on cutting-edge, scientific research. This book's unique blend of theory and application will offer students, scholars, and managers valuable insight on how organizations can revolutionize their design processes and leverage their approach to create groundbreaking products and services.

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O knjigi

Polni naslov Design Imperative

Avtor Steven Chen

Jezik

Angleščina

Vezava E-knjiga - Adobe ePub DRM

Datum izida 2018

EAN 9783319785684

Koda Libristo 41046601

Založba Palgrave Macmillan

Kategorije

Economics, Finance, Business & Management > Business & Management > Management & management techniques > Management of specific areas > Research & development management

Economics, Finance, Business & Management > Business & Management > Sales & marketing

Economics, Finance, Business & Management > Industry & industrial studies > Retail & wholesale industries