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Co-innovation Dynamics
Angleščina
411 b
Over the last 30 years, the pace of innovation has exploded while available resources have become increasingly scarce. Open Innovation is the solution, with client–supplier relationships being the main expedient. However, collaborating in innovation is full of obstacles, from uncertainties in innovation as a whole to difficulties with managing a business relationship. Co-innovation Dynamics, based on a deep-dive ethnographic inquiry enlightened by state-of-the-art management research, presents the daily life story of a collaborative innovation project. Also, based on two other qualitative and quantitative studies on co-innovation management, this book offers lessons and tips on how to manage the dynamics of collaborative innovation in the client–supplier relationship.
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Angleščina
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